Hey! You might have heard that it’s a good idea to use Pinterest group boards to get your blog and pins in front of someone else’s audience. In today’s article, I’m going to talk about 5 ninja tips and tricks that you can use to get on your first three group boards!
Let’s face it… when you’re growing an account from zero followers, it can be difficult. How the heck do these people get thousands of followers and boatloads of traffic?
The truth is that everyone started from zero once upon a time so if you are, everyone was there at some point.
But guess what?
If you already have a personal Pinterest account, you can totally convert that to a business account and use that for your blog. But if you have been pinning irrelevant things that aren’t on-brand with your niche, simply make those boards a “secret board.”
Pinterest values accounts that have been around for longer, but don’t fret if you don’t have a personal account. Account longevity is only one factor Pinterest takes into account to rank your account.
(Okay, I didn’t mean to use the same word 3x in one sentence. I hope you didn’t catch it.)
Anyway, let’s dive into the tips and tricks of getting on Pinterest group boards, okay?
#1 Find Pinterest group boards on PinGroupie.com
PinGroupie is probably the easiest way to find group boards in your niche. It’s a Pinterest group board directory website that enlists many group boards across many niches. I’m sure you can find a group board in your niche on the website!
PinGroupie is completely free to use. In fact, I got on my first three group boards using PinGroupie and I knew I was onto something.
The best way to use PinGroupie is to select a category from the drop-down menu, sort by followers, and “enter a title” for the group board. For example, if you’re in the health and wellness niche and you want to get on a group board for “weight loss”, type in “weight loss.”
Now, one of the biggest complaints I hear from people is that they can’t find group boards. Here’s my take on this. You want to go as narrow as possible in your niche when possible. Sometimes this isn’t possible but try your best.
For example, in our health and wellness niche, you might research group boards with titles that are obvious like “health tips.” But sometimes you want to go deeper than that and go for “self-care tips” or “yoga tips for beginners.”
This really depends on your niche and how narrow you can get.
#2 Find Pinterest group boards by spying on what your competition is joining.
Oh, what fun! You see I always think having people in your niche and having competition is a good thing. Go to their Pinterest profile and see what group boards they’re on.
You can find the group boards they’re on their Pinterest profile. Most Pinterest users place their group boards towards the bottom of their profile. But the easiest way to spot group boards is by looking at the icon.
A group board has a tiny circle on the bottom left-hand corner with three of the collaborators’ profile pics. The board owner’s profile pic is usually the biggest.
#3 Join Pinterest group boards by asking!
If you’re part of any Facebook groups, just go in there and ask. After all, Facebook groups is about building community and helping people out.
I’ve joined at least 2-3 group boards simply by asking. Sometimes, all it takes is responding to a weekly thread inside a FB group! Now when I used this method, I was a little skeptical because I thought what are the chances that people will see my post and the people who see it will say “yes?”
But then I got on a quality group board (that I’m still on today!) that helped jumpstart my Pinterest traffic.
Now when it comes to asking, you can be casual, but don’t sound desperate or boring. Simply state what you really need and be excited about what’s to come.
If you’re unsure what to say, I’ve provided an email script you can use. Simply enter your name and email below and get instant access to it.
I always see comments on Pinterest that says, “Can I join your board?” You don’t want to write one of those lame comments. First of all, people don’t know you so you need to make things clear. Also, you want to show them that you care about the quality of content you’re adding to their board as well.
I’ll be honest with you… I find that most group boards are a total spam fest. This means low repin rates, bloggers adding their pins but never pinning other people’s pin to boost the group board, etc.
#4 Find Pinterest group boards by checking if your competitors’ have group boards open.
I know it’s that word “competitor” again. But trust me, they aren’t out to get you. They’re probably too busy with their own lives and blogs. If you think about it, you only want to get on group boards that are relevant to your blog niche. That’s the only way you’ll attract your target audience. So whatever group board you’re on, the board owner talks about a similar topic.
Sometimes your competitor will open boards up to collaborators so watch out for it. The trend I tend to see is that they open up for a few weeks or months and then close once they have enough contributors. So act fast.
This is actually a good thing that they close it down once it reaches a certain number. I personally find that anywhere from 10-30 contributors max is best, but again there are exceptions.
#5 Use Boardbooster to find quality group boards.
Now, this is a new option though it has been around for at least 6 months, I’m sure. When I first started using Boardbooster, it wasn’t an option yet. But Boardbooster has been adding new features.
If you go to Boardbooster >> Reports >> Top Group Boards, then select the category your blog niche falls under. You’ll find a handy list.
You can then sort by followers or repin rate!
Pro Tip: I always batch my group board research. For example, I won’t be that person who finds one group board, ask one owner and then come back another day and do another one. I ain’t got time for that. I usually spend 1-2 hours doing the research and sending 10-30 emails a day.
The truth is, you won’t hear back from every group board owner and if you ask one at a time, it just takes too much time.
And that’s it! These are my five ninja tips and tricks on joining group boards. There shouldn’t be a reason you can’t find group boards to join as long as your blog niche falls into a popular category that Pinterest users are interested in. There are group boards for literally every niche, some have more some have less. But it’s there!
Now that you have these ninja tips and tricks for researching Pinterest group boards, which one are you diving into first?
I know knowing how to get on group boards and actually getting on group boards are two different things. That’s why I’m giving you the exact script I used to get accepted on Pinterest group boards. This script has helped me get on group boards 50-70% of the time.